360 CHIROPRACTIC
"We have had good business success
in the past, but our office lacked presence in the
community. It didn’t have a face. ZUZUGroup
listened to our staff, and our dreams to help create
a brand– not just a name and a logo.
"We changed our name, logo, and
even our practice location. At first it seemed too
big a project, but ZUZUGroup took us step by step
through the process of uncovering our public image.
The ownership, staff and most importantly our clients
have all embraced our changes. I now realize I should
have done this change when I started the practice
not 12 years into it. I strongly recommend ZUZUGroup
Branding and Design."
-
Jon Anderson, Owner, 360 Chiropractic
Situation.
Chiropractic Health Center needed a clear and distinct brand to help
set their high quality of work apart from the other chiropractors in
the area, and to convey what they really were all about. Dr Jon Anderson
and his staff are an extremely professional group who are passionate
about helping people achieve whole-body health. They were preparing
for moving their clinic while we were developing their new brand image.
Great timing.
Solution.
Formerly Chiropractic Health Center, 360 Chiropractic under went a lot
of changes. Along with the move and the new name, this was the perfect
time to promote some of their other services (some of them new) that
were different from their competitors.
Focusing on the fact that many doctors treat symptoms
without really treating the problem, we developed
the 360 Chiropractic name. The tagline, Turn
your health around! is both encouraging and
engaging, as it is inviting the patient to take an
active role in their health.
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